I have to be honest. When I first saw this, I thought it was some generic message thing that had to do with the quote alone. However, it was brought to my attention that this is from a Borders store. I have to say, this is the saddest thing I have seen all day, maybe even all week.
Is that so? Really, sad?
The end of Borders doesn’t spell the end of books. The end of books (the ones printed on dead trees and shipped huge distances to be sold off the shelf in bricks and mortar stores) does not spell the end of writing (or reading for that matter).
Books constitute capital. A library book lasts as long as a house, for hundreds of years. It is not, then, an article of mere consumption but fairly of capital, and often in the case of professional men, setting out in life, it is their only capital.
Thomas Jefferson may not have been able to foresee the tectonic shifts reshaping our world, but I wonder how he would have felt about professional men having access to “reading capital” anytime, anywhere and at a fraction of the cost of physical artefacts.
The radical abundance of digital content changes everything. A digital book last forever, and is easily duplicated and deliverable to the furthest corners of the world at next to zero cost.
I am neither sad nor indifferent.